Social Impact Branding

Your brand is more than your logo or wordmark. It’s a container for your reputation. A successful social impact brand acts as a banner under which your supporters gather and rally. It connects them with your organization and each other. A strong brand becomes the symbol of the movement you build and the change you work to achieve. A brand is a visual system that your organization pours meaning into over time. It becomes a promise you make to your supporters, funders, and advocates. Your actions express your values and your brand symbolizes those values to your audiences.

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April 7, 2022

What is Social Impact Branding?

Why Social Impact Branding Matters

Your Website Expresses Your Brand

Rebranding and Sub-brands Create New Opportunities

People Support Brands

A Brand is in the Details

Getting Community and Stakeholder Input on Your Rebrand

Nourish, Grow, and Protect Your Brand

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Mynt

Defining a New Business Sector

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