Cosmic

Mount Madonna Center and Institute

Modernizing an Educational Institution 

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The Challenge

The Mount Madonna Center and its private, non-profit educational institution sister organization, the Mount Madonna Institute, offer a combination of community managed space for yoga retreats, personal practice, and spiritual and personal development programs, as well as professional and academic instruction and training in the fields of Yoga, Āyurveda, and Community Studies.

They asked us to create two modern, interrelated websites that gave them the flexibility they need to update the sites on an ongoing basis, and to help site visitors understand their offerings and easily sign up.

The Outcome

The sites allow visitors to browse their offerings and get a feel for their peaceful haven, located on 355 acres of redwoods and grasslands. When explored, each site contains extensive information through an experience that's inviting rather than overwhelming.

  • Strategy
  • Branding
  • Messaging
  • Digital
  • Content
  • Education & Research

“Our organization has grown and evolved organically over 40 years, and has never quite fit into any box. Cosmic really took the time to get to know us and understand the challenges we faced. Thanks to their patience, diligence, and expertise, we crystallized a relatable identity and the exquisite website they designed for us has won the hearts of the founders and newcomers alike.”

— Shantam Galuten

Mount Madonna Center

Crafting a Flexible Design System

The scope and flexibility of the Mount Madonna Center and Institute were simply too extensive for us to custom-design each and every page. Instead, we approached the project with a styleguide-driven design process.

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Piecing it Together

We thought through all of the different layouts and content types needed and created flexible content blocks that could be used to build out pages. We created background patterns, border elements, and ‘bullets’ based on mandalas and yantras to soften the site and give it a more feminine feel.

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What's Happening

The Mount Madonna Center hosts a variety of programs and retreats. They needed a robust calendar feature that was simple to manage and update.

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“Our organization has grown and evolved organically over 40 years, and has never quite fit into any box. Cosmic really took the time to get to know us and understand the challenges we faced. Thanks to their patience, diligence, and expertise, we crystallized a relatable identity and the exquisite website they designed for us has won the hearts of the founders and newcomers alike.”

— Shantam Galuten

Mount Madonna Center

Scope of Work

  • Brand Strategy
  • Landscape Review
  • Interviews & Focus Groups
  • Visual Identity
  • Design Systems
  • Brand Style Guide
  • Icons & Illustrations
  • Brand Narrative
  • Voice & Tone
  • Topline Messaging
  • Copywriting
  • Integrated Digital Experience
  • Full Service Web Development
  • Experience Design
  • Information Architecture
  • Content Strategy
  • Photography Production
  • Branded Copywriting

Let's Connect 

Are you ready to take your social impact organization to the next level? Let’s explore our fit for working together.

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