Cause Strategy Partners

Full Brand Update for a Global Board Service Organization 

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The Challenge

The Outcome

  • Strategy
  • Branding
  • Messaging
  • Digital
  • Content
  • Campaigns
  • Foundations & Philanthropy
  • Social Equity & Justice

“We get many comments from new partners as well about how well-designed and informative our website is. Our staff is also excited by the brand too — it's not only a great recruitment tool that easily conveys our culture in an honest way, but also a fun, fresh, bright brand that resonates with our staff, who are mostly Millennials and Gen Z.”

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— Rob Acton

Founder & CEO, Cause Strategy Partners

Understanding the Marketspace

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A Symbolic Icon

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A System of Services

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Highlighting Services

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Forward-Focused Digital Assets

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An Advanced Style Guide

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An Outward Facing Brand Story

“Calls with prospective partners - from nonprofit leaders to corporate clients - have become much easier. Our website and messaging paint a clear picture of the nonprofit recruitment challenges that we seek to solve and how we can help.”

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— Rob Acton

Founder & CEO, Cause Strategy Partners

An Inspiring Tone

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Hitting Key Messaging Points

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An Opportunity for Alignment

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Design & Copywriting in Concert

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Expressing the Benefits

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Pathways for Each Audience

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Strategic Website Development

“Internally, we've found that we spend much less time on things that used to be pretty burdensome - from website updates to newsletter builds, the Cosmic team has built some absolutely gorgeous, easy-to-use templates.”

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— Rob Acton

Founder & CEO, Cause Strategy Partners

An Expansive Rollout Campaign

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Further Brand Extension: UX Design for the BoardLead Platform

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“Cosmic provides a great product, but I think there are two things that set them apart. First, It was important to us that we find a values-aligned provider — Cosmic focuses on clients who identify as social impact organizations, which meant that they deeply understood our industry and carried the necessary insights to make strong recommendations. Second, Cosmic's investment in relationships was apparent from the start. Over the process, we got to know Eric, Matt, Karen, Katie, Neil, Nate, and Lisa very well — the team was with us every step of the way, asking the right questions and listening intently.”

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— Rob Acton

Founder & CEO, Cause Strategy Partners

Scope of Work

  • Landscape Review
  • Interviews & Focus Groups
  • Visual Identity
  • Design Systems
  • Brand Extension
  • Brand Style Guide
  • Collateral & Materials
  • Brand Narrative
  • Voice & Tone
  • Mission / Vision / Values
  • Target Audience
  • Topline Messaging
  • Copywriting
  • Full Service Web Development
  • Information Architecture
  • Branded Copywriting
  • Email
  • Social Media

Let's Connect 

Are you ready to take your social impact organization to the next level? Let’s explore our fit for working together.

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