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Designing Tomorrow

Creative Strategies for Social Impact. 

Each episode, we do a deep dive into the strategies, mindsets, and behaviors top social impact brands use to play and win in the attention economy.

Find Designing Tomorrow everywhere you get your favorite podcasts. Rate, share, give us a like, and subscribe on:

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Latest Episodes

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  • Season 2 - Episode 12

    When Your Purpose Becomes a Problem

    Is your organization's purpose secretly undermining its impact?

    10/29/2024

    Listen to Podcast
    DT S2 EP 13 Website

  • Season 2 - Episode 11

    Brand Building is Hard to Measure. Here’s How You Do It

    Practical strategies for gathering feedback and measuring impact

    10/22/2024

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    DT S2 EP 12 Website

  • Season 2 - Episode 10

    Justifying the Investment in Brand Building

    Branding/marketing isn’t going to do anything for your org…if you can’t fund it in the first place.

    10/15/2024

    Listen to Podcast
    DT S2 EP 11 Website

  • Season 2 - Episode 09

    Why Social Impact Brands Under Invest in Brand and Marketing

    It's NOT just about limited resources — there's a deeper story here.

    10/8/2024

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    DT S2 EP 10 Website

  • Season 2 - Episode 08

    Cosmetic vs. Strategic Branding

    Branding is about far more than just slick, eye-catching aesthetics.

    10/1/2024

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    DT S2 EP 08 Website

  • Season 2 - Episode 07

    How to Get Your Social Impact Flywheel Turning

    If you’re feeling stuck right now, you don’t want to miss this one.

    9/24/2024

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    DT S2 EP 07 Website

  • Season 2 - Episode 06

    Are You Using Your Power or Giving it Away?

    Far too many social impact orgs are giving their power away — and they don’t even know they’re doing it.

    9/17/2024

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    DT S2 EP 06 Website

  • Season 2 - Episode 05

    Core Values That Actually Work

    Core brand values aren’t just fluffy words you put on posters.

    9/10/2024

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    DT S2 EP 05 Website

  • Season 2 - Episode 04

    What Makes a Great Social Impact Marketing Team

    You can build a highly-skilled marketing team and still totally flop if…

    9/3/2024

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    DT S2 EP 04 Website

  • Season 2 - Episode 03

    Test Your Niche with These 5 Questions

    If you’re trying to find your niche, or ready to make a pivot, these questions can help you make sure you’re putting your ideas to the test.

    8/27/2024

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    DT S2 EP 03 Website

  • Season 2 - Episode 02

    Embodying Your Brand in Real Life

    Your brand is not your logo. It’s not your fonts, or your colors, or your voice.

    8/20/2024

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    DT S2 EP 02 Website

  • Season 2 - Episode 01

    When You Should (and Shouldn’t) Rebrand

    A rebrand is a big swing move. But how do you know when it’s the right time to invest in a rebrand?

    8/13/2024

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    DT S2 EP 01 Website

  • Season 2 - Episode 00

    A HUGE Designing Tomorrow Update

    New Season, New Co-host, and new episodes dropping weekly. This bonus episode gives you a taste of what's to come in Season 2 of Designing Tomorrow.

    8/6/2024

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    DT S2 Episode 0 Website

  • Season 1 - Episode 10

    Are You Bold Enough To Lead The Conversation?

    Join the final episode of "Designing Tomorrow" to lead the social impact conversation. Be bold, take action, and inspire change for a just and equitable world.

    5/28/2024

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    DT Episode 10 Website

  • Season 1 - Episode 09

    Stop Chasing Revenue. Learn to ATTRACT it Instead.

    Discover how to transform your social impact brand's revenue approach to fuel your mission and build a sustainable future.

    5/14/2024

    Listen to Podcast
    DT Episode 9 Website

  • Season 1 - Episode 08

    How to Build a Community People Will ACTUALLY Join

    Discover the power of community building during challenging times, and how it can drive social impact and create lasting connections.

    5/7/2024

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    DT Episode 8 Website

  • Season 1 - Episode 07

    Create LESS Content to Get Better Results

    Explore how a distribution-first content strategy can elevate your efforts, boost impact, and save time.

    4/30/2024

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    DT Episode 7 Website

  • Season 1 - Episode 06

    Why No One Cares About Your Content (And How to Fix It)

    Struggling to get engagement on your content? Discover strategies for creating impactful, scroll-stopping content that truly resonates.

    4/23/2024

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    DT Episode 6 Website

  • Season 1 - Episode 05

    Are Websites Dead? Not When They Grow Your Revenue Like THIS.

    Discover why websites are vital in today’s digital age, debunking myths about their relevance amid social media's rise, especially for social impact brands.

    4/16/2024

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    DT Episode 5 Website

  • Season 1 - Episode 04

    We’ve GOT to Stop Marketing Like This.

    Dive into the pitfalls of transactional marketing in the social impact space and how a brand-building approach secures lasting community support.

    4/9/2024

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    DT Episode 4 Website 1

  • Season 1 - Episode 03

    The ONE THING All Successful Social Impact Brands Get Right

    Defining and owning a social impact niche is a fundamental piece of your social impact marketing strategy. Tune in as we reveal key tips that you can use for your own social impact mission.

    4/2/2024

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    DT Episode 3 Website

  • Season 1 - Episode 02

    How Top Brands Win Your Attention. Every Time.

    As the volume of information we consume grows each day, our capacity as humans to focus and make sense of the world remains basically unchanged. And this is the essence of the attention economy—where information is no longer the scarce commodity; instead, our attention is the prize to be won.

    3/26/2024

    Listen to Podcast
    DT Episode 2 Website

  • Season 1 - Episode 01

    The Modern Playbook for Social Impact Brands

    In a rapidly-evolving world, the old playbook for creating meaningful social impact just isn’t keeping pace with modern culture. What if there’s a deeper issue at play? What if the strategies & mindsets that social impact brands are taught to follow hold them back from their true impact potential?

    3/26/2024

    Listen to Podcast
    DT Episode 1 Website

  • Season 1 - Episode 00

    Introducing Designing Tomorrow

    Why do some social impact brands thrive, while so many others fail to get traction, build support for their cause, and make meaningful progress towards their mission? Welcome to Designing Tomorrow, the show for modern social impact leaders and brands.

    3/4/2024

    Listen to Podcast
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