Podcast
The Modern Playbook for Social Impact Brands
As a guest on the Philanthropic Masterminds podcast, Eric is interviewed by Jay Frost about all that Cosmic has learned to create a brand that aligns with their values and shares essential concepts that will build a brand that stands apart and furthers a social impact mission.
Author
Eric Ressler
Published
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Social impact brands continually face the risk of falling behind their profit-driven competitors. With much smaller budgets and fewer team members available to focus on brand building, social impact organizations often set their brand to the side while working on building their business, then wonder why they lack the credibility and loyalty that makes a company thrive.
As a guest on the Philanthropic Masterminds podcast, Eric is interviewed by Jay Frost about all that Cosmic has learned through working with social impact brands of all shapes and sizes to create a brand that aligns with their values and shares essential concepts that will build a brand that stands apart and furthers a social impact mission.
What we’re trying to sell people is a vision for their future that aligns with their values and what they care about.
